by Jenn Anderson | Aug 13, 2020 | Advertising, facebook, Marketing, Online Advertising, social media
“The New Norm” While many of us would love to sip on a beer and solve the world’s problems in a bar where everybody knows our name, we have to work. Through a global pandemic. Mostly from home. And there are a few things that have become crystal clear: COVID isn’t...
by Jenn Anderson | Mar 17, 2020 | Advertising
In this new territory we find ourselves in, the term Flattening the Curve has become not just a theory but an essential act. For small businesses, who may not have had the time or capacity to set themselves up for virtual work as a team, this is going to require a...
by Jenn Anderson | Feb 4, 2020 | Advertising, facebook, Marketing
Prescription for Ailing Marketing: Cohesion Marketing Partners launch Healthcare Marketing Division. In recognition of their extensive success and experience in helping healthcare clients, Cohesion Marketing Partners, based in Marshfield, MA, has launched a...
by Jenn Anderson | Dec 20, 2019 | Advertising, facebook, Marketing, Online Advertising, Search Engine Optimization, social media
This past week at the Wired25 conference, Instagram CEO, Adam Mosseri, announced that the company will begin testing hiding “like” counts from posts for some US users. Currently, the parent company Facebook, has been testing this idea for its’ users in seven other...
by Jenn Anderson | Oct 23, 2019 | Advertising, Marketing
I have recently been reading about the top digital marketing trends of 2020, full of intimidating terms like Artificial Intelligence, Chatbots, and Programmatic Advertising. And, some less intimidating terms like Video and Content Marketing. While some terms sound...
by Jenn Anderson | Jan 31, 2019 | Advertising
I tell my clients all the time, “This isn’t Field of Dreams with If you build it they will come”. Unfortunately, it doesn’t work that way. You have to tell people you’re there. And, give them good reason to do business with you. The good news with all of the...
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